China leads the way in global tourism

Media Coverage

19 June 2019

Between the years 2019 to 2025, one in seven of the estimated 173 million tourists to the world’s top 300 cities will be from China. Will China continue to lead global tourism growth? Leon Perera, Chief Executive Officer of Spire Research and Consulting, shared his viewpoint on the global tourism industry in China Daily – Asia Weekly section on 19 June 2019.  

China is leading the booming global tourism industry as the world is adjusting to the new world order in global trade. 

Perera highlighted that iconic cities like Rome, Paris, Tokyo and New York are still preferred by tourists. But a small proportion of tourists, driven by interest in wildlife and heritage, is contributing to a growing trend of tourism to nature reserves and rural areas. 

In 2019, the world’s top 300 cities will account for almost 50 per cent of the global international travelers while being home to just 20 per cent of the world’s population. 

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Nidhi Singh
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