Asian Flavours gain popularity
Valued at US$15.44 billion in 2020, the global seasoning and spices market growth is expected to reach US$22.46 billion within the next seven years.
Currently, Asia Pacific accounts for over 30% of global seasoning and spices revenue. With increasing buyer willingness to pay a premium for new flavours and ethnic tastes, the global seasoning and spice market is expected to expand rapidly, particularly in the ready-to-use spice mixes category.
How can food companies capitalise on the Asian flavours that would inspire the next wave of global cuisine?
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